Kitsap Peninsula Business Journal
10-8-2005
SPECIAL REPORT - TECHNOLOGY & THE INTERNET
SIRIUS makes mobile debut on Sprint
   Sprint customers will be the first wireless customers to enjoy SIRIUS Satellite Radio programming via their mobile phones. Sprint announced the availability of SIRIUS Music, which offers customers unlimited access to 20 commercial-free music channels, plus a channel devoted to exclusive artist interviews and performances.

Sirius Music broadens Sprint's portfolio of music offerings and puts content from the biggest names in music right in the hands of millions of Sprint customers nationwide. Sirius Music is available on Sprint multimedia handsets under the Music & Radio category.

"SIRIUS offers some of the best commercial-free music available, and Sprint is proud to be the first and only wireless carrier to offer this exceptional and unique programming, " said Jeff Hallock, vice president, consumer product marketing and strategy for Sprint.

The SIRIUS Music channel includes a wide assortment of music, from Pop, Hip Hop/R&B, Rock and Country to Jazz, Blues, Broadway, Electronic and Dance. It also includes channels dedicated to individual decades, such as '60s & '70s/Vinyl, vintage rock from the big hair '80s, as well as '80s Alt/First Wave - alternative rock's pioneering artists and sounds; and Alt Rock/Alt Nation - the best alt-rock of the '90s and today.

The SIRIUS Music channel is the one of three streaming music channels available to Sprint customers through a built-in media player on Sprint PCS Vision multimedia phones. Customers can purchase SIRIUS Music by typing in channel 23 in the Sprint Media Player or by going to the Music & Radio folder and selecting the new channel; the cost is $6.95 per month for unlimited access.