Visitors to Key.com can now take advantage of a monthly product offer available exclusively online, whether or not they are current Key clients. The product offer (on loans, accounts, etc.) will be available for a rotating two-week period each month. The offer is accessed directly from the Key.com home page for the first week and from the home page most closely associated to the product for the second week. For example, if the product pertains to business banking, the offer will appear on the Small Business home page on Key.com. Or, if the product is of interest to an individual consumer, the product will appear on the Personal home page on Key.com.

“Key.com is a destination for more than 1.5 million visitors each month,” said Adrienne Daiuto, customer experience manager, Website Management for Key. “The product of the month is an added benefit to all – for people who routinely seek information from the site, for people who bank online, or for people who have just logged on for the first time. Key is one of few financial services companies to offer products exclusively online.”

Monthly offers may include an incentive for opening a new account, waived service charges for one year on a particular account, or a discount on a particular product or service. Online products of the month will not be advertised anywhere but on Key.com.