1-9-2006
Microsoft to unveil new "Small Business
Specialist" program to WSTPA
   Unveiled in July 2005 in response to customer and partner needs, Microsoft's new Small Business Specialist designation helps partners that focus on the small-business space differentiate themselves and better serve their customers. Qualifying as a Small Business Specialist entitles partners to targeted resources and benefits from the Microsoft Partner Program including access to training specifically designed for the small-business industry, small-business marketing materials, special partner offers, and the ability to use the Small Business Specialist logo in marketing materials.

Accessing these resources will be the focus of the January meeting of the West Sound Technology Professionals Association monthly meeting to be held on Jan. 19, from 5:30 to 7:30 p.m. at the Poulsbo branch of the Kitsap Regional Library, 700 NE Lincoln St. The presentation will focus on diving into three areas:

  • Landscape of the Small Business segment, and opportunities for partners (market research and statistical facts.)
  • How Microsoft is investing in: Products, Customer awareness / Demand Programs designed for partners.
  • Overview of the Small Business Specialist - Requirements, benefits and where Microsoft wants to take this effort.

   There will be a monthly geek prize raffle, along with pizza and other refreshments. The cost is free to WSTPA members; $5 for non-members.